Björn Borg respects your privacy. In general, you can visit Björn Borg on the Web without telling us who you are or revealing any information about yourself. There are times, however, when we may need information from you, such as your full name, home address, e-mail address and phone number. It is our intent to let you know before we collect personal information from you on the Internet.
If you choose to give us personal information through the Internet that we may need to correspond with you or process an order, it is our intent to let you know how we will use this information. If you tell us that you do not wish to have this information used as a basis for further contact with you, we will respect your wishes.
Information collected by Björn Borg is used internally by authorized Björn Borg employees for three main purposes. First, we collect information to determine how to improve our site by seeing which areas, features and products are most popular. Second, we collect information in order to personalize the site for our customers. For example, in the future, we may recommend products or features you may like based on what you have liked in the past. Lastly, we keep track of the domains from which people visit us. We analyze this data for trends and statistics, and then we discard it. We do not sell, rent, loan, or transfer any personal information regarding our customers to any unrelated third parties. We are committed to protecting your privacy. In addition to Björn Borg´s company’s guidelines, your personal data is protected according to the applicable law in respective markets.
Björn Borg is committed to protecting the privacy needs of children and we encourage parents and guardians to take an active role in their children ‘s online activities and interests. Björn Borg does not knowingly collect information from children under the age of 13 and Björn Borg does not target its websites to children under 13.