The clothing industry is the second largest user of water in the world, next to the oil industry, at a time when the global water shortage is growing. Traditional clothing production consumes a lot of water, especially to dye yarns, threads and fabrics. Some important issues involve water efficiency and water pollution prevention and waste water treatment.

Our target

Our target is that by 2019, at least 40% of products developed will be produced using better production processes for water or chemicals. A specific target for 2017 is to map current dyeing and printing methods to be able to set an improvement plan on more sustainable options, including better water footprint. As part of our sustainable material roll-out plan, the plan is also to gradually transition from conventional cotton into more sustainable options, which alone will significantly reduce our overall water footprint.

What we are doing to achieve our target

Björn Borg is a member of the Sweden Water Textile Initiative (STWI) and implements STWI’s Guidelines on Sustainable Water use in the supply chain. STWI’s  vision is to catalyze a shift towards sustainable production in major production hubs. The objective is to build the environmental performance capacities of suppliers and sub-suppliers to Swedish brands in the areas of sustainable water use for textile and leather manufacturing processes.

In 2016 we participated in a STWI project, following up on the one we did in 2015. Whereas last year’s project focused mainly on energy improvements in a factory that produce finished garments, this year’s project was at a sub-contractor with wet processing and therefor could be extended to water footprint aspects as well. The project led to water savings for the particular entity of over 13%. The learnings from this project can be passed on to other entities in our supply chain.

2017 will be the year when we increase our focus on textile processing, to get more in-depth understanding about what processes are used in our supply chain for pre-treatment, dyeing and printing of textiles. Based on such insights, we will set an Action Plan on improvements on water footprint, to reach our long-term target of having 40 percent of the range carry more sustainable processes for chemicals or water use.