Sustainability humble bragging. More to come. We never stop.
For the full highlights from the report, read more at bjornborg.com.

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Essentials for the summer getaway.

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We’re calling it, this is the color of summer ‘24.

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@linneawidmark in Seamless Set, color Diva Pink.

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Sunday activities.

📷 @robin.ltd 

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Perfected for him since 1989.

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We know tennis. Full Racquet Club Collection now live at bjornborg.com.

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At the heart of our heritage.
The Puente Romano Tennis Club in Marbella boasts a rich history and a longstanding association with tennis legends. A pivotal figure in the club’s early years was the legendary tennis icon Björn Borg.
Borg’s ties with the Puente Romano Tennis Club strengthened significantly in 1980 when the club served as the venue for his wedding.
Although Björn Borg’s direct involvement in managing the Puente Romano Tennis Club eventually concluded, his enduring legacy laid the groundwork for the club’s esteemed status in the tennis realm.

Our entire SS24 Racquet Club Collection is shoot here, at Puente Romano Tennis Club. 

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A glimpse into our world. We #TrainToLive. Global Sales Meeting SS25.

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Recap from our launch event with @alicestenlof 🫶

📷 @cortadovisual 

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Monday motivation.

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