Sustainability at
Björn Borg
Björn Borg recognizes the urgent need to address the environmental and social challenges facing our planet today, and we are committed to playing our part in creating a better tomorrow
A better tomorrow
Tomorrow is formed today. To contribute to a better tomorrow, our focus lies on making changes where we can make the largest difference.
Through passion, a winning attitude, and hard work, we are determined to run a business with the deepest respect for nature and people and give value to our most important person – you, whoever you are, who depends and relies on us. We will never give up.
Through passion, a winning attitude, and hard work, we are determined to run a business with the deepest respect for nature and people and give value to our most important person – you, whoever you are, who depends and relies on us. We will never give up.
Key focus areas
Create a winning team
Train to Live is the compass showing the way for the whole Björn Borg team and our brand overall. Our conviction that exercise and an active lifestyle are the conditions for a better you—both physically, mentally, and spiritually—is foundational for the brand DNA.
Björn Borg’s employees all contribute with their experiences, creativity, and motivation to develop the brand and the business. We want to offer a stimulating environment built around high ambition, drive, and a strong passion for fashion and sports.
Björn Borg’s employees all contribute with their experiences, creativity, and motivation to develop the brand and the business. We want to offer a stimulating environment built around high ambition, drive, and a strong passion for fashion and sports.
Gender, age, employee data 2023
Category
Men
Women
<30
years
years
30-50
years
years
>50
years
years
Head
-count
-count
FTE (full
time eq.)
time eq.)
Board of
directors
directors
57%*
43%*
-
29%*
71%*
7
-
Senior
management
management
86%*
13%*
-
86%*
14%*
7
7
Sr. mgmt inc
country mgrs
country mgrs
92%*
8%*
-
83%*
17%*
12
12
Middle
Management
Management
42%*
59%*
-
-
-
31
31
Sr. mgmt inc
All employees
All employees
25%*
75%*
51%*
45%*
4%*
228*
151**
* Based on headcount
** Based on hours
** Based on hours
Our emissions 2023
During 2023, the company further geared up its sustainability work. The data we collected was more exact and extensive, giving more realistic measurements, analysis, strategy, and goals.
Thanks to factual data regarding e.g., material usage, supplier energy usage and waste, we have a deeper under standing for our climate impact, production, and transports. This has enabled sharper analysis and goals and a more targeted strategy and roadmap.
Thanks to factual data regarding e.g., material usage, supplier energy usage and waste, we have a deeper under standing for our climate impact, production, and transports. This has enabled sharper analysis and goals and a more targeted strategy and roadmap.
KPI
2023
Base year
2020
2020
Change
2020-2023
2020-2023
Total emissions per net revenue (ton CO2e/MSEK)
19
23
-18%
Scope 1 & 2 emissions per net revenue (ton CO2e/MSEK)
0.45
0.52
-14%
Emissions per FTE (ton CO2e/FTE)
108
83
29%
Production emissions per sold product
(kg CO2e/sold product)
(kg CO2e/sold product)
1.3
1.3
-1%
Transport emissions per sold product
(kg CO2e/sold product)
(kg CO2e/sold product)
0.04
0.118
-69%
Energy usage per area (kWh/m2)
87
137
-36%
Energy usage per revenue (MWh/MSEK)
1.4
1.9
-26%
Production emissions per kg material* (kg CO2e/kg)
11.7
10.0
17%
Emissions include total emissions from purchased goods and services excl. royalties.
Weight includes material weight excl. waste, packaging, and royalties.
Weight includes material weight excl. waste, packaging, and royalties.
Purchased goods and services
Increased share of organic cotton (7% of total cotton), recycled polyester (57% of total polyester), recycled polyamide (24% of total polyamide)
Increased share of renewable energy in production, 9% of all electricity in tier 1
100% of cardboard in packaging for products, e-com, and outgoing shipping comes from certified forests, controlled wood, or recycled packaging
Transport of people and goods
All outbound airfreight must be approved by senior management
Stopped air delivery to 37 markets in e-com business due to high emissions
Decrease of emissions from transport: 63% vs 2022
Recycled paper in all cardboard in all outbound and most inbound shipping boxes
New last mile deliveries for e-com business.
Stay transparent & compliant
External requirements on our sustainability work are clearly increasing. New laws are coming into effect and our clients expect us to go above and beyond. We are committed to being a responsible partner and, through an engaged team, we make sure to be well prepared. We anchor compliance work throughout the organization, which makes us agile in approaching new regulations.
Increased transparency in supply chain
More climate data from factories
Refined Product Lifecycle Management system for better reporting
Preparation for Digital Product Passport implementation started
Preparation for the EU Taxonomy compliance started
Prepration for meeting the requirements of the CSRD started
Secure social compliance
We respect the fundamental human rights throughout our supply chain and strive for continuous improvements of working conditions. In the coming years, our focus lies on increasing supply chain transparency, improving average audit score, and securing fair wages for more people. To reach our goals, our partners must be devoted to improve working conditions both in their own facilities and together with their supply chain partners.
100% transparency in Tier 1 & 2 factories
Several Tier 2 suppliers enrolled in Amfori BSCI
Supplier Guide updated with new animal welfare policy, product security standards and stricter terms for product and chemical testing
Suppliers trained in Social Management Systems, fair remuneration, workers’ involvement and improved working conditions
2025 Summary
“Over the past year, we have continued to reduce emissions per unit produced, showing that we are moving in the right direction as we scale. I am proud of this progress, proving that growth and a lower environmental footprint can go hand in hand.“
Comment from Henrik Bunge, CEO
73%
Reduction of total GHG emissions in scope 1&2 2020-2025
85%
Renewable electricity in tier 1 2025
78%
Use of preferred materials in 2025*
*Excl footwear
Our commitment
We are working hard for a better tomorrow and have a strong focus on minimizing our environmental footprint through offering long-lasting products made from wisely selected materials
Our climate roadmap
Our climate roadmap includes KPIs based on data collected from our value chain. It aims to meet our goal of contributing to the United Nations' Global Compact Business Ambition for 1.5°C by halving our total emissions in absolute terms by 2030 from a 2020 base year.
2022
- Emission reduction roadmap created
- Kicked off renewable energy projects in collaboration with key suppliers
- Kicked off renewable energy projects in collaboration with key suppliers
2025
- 85% renewable electricity in tier 1
- 78% preferred materials
- 78% preferred materials
2030
- 50% reduction of our greenhouse gas emissions 2020
- 100% renewable electricity in tier 1 & 70% in tier 2-3
- 100% preferred materials
- 100% transparency in tiers 1-3
- Living wage throughout tier 1
- 100% renewable electricity in tier 1 & 70% in tier 2-3
- 100% preferred materials
- 100% transparency in tiers 1-3
- Living wage throughout tier 1
Structure & accountability
Our Head of sustainability is responsible for implementing the company’s sustainability vision. The Head of sustainability reports to senior management and follows up bi-annually with all function owners – who are also part of the senior management team.
Björn Borg and the UN Sustainable development goals
Good health and well-being
Stress, work environment and work safety are important areas not only within our supply chain but also among our own staff. Every individual working for us should feel safe and well treated. A healthy work/life balance is at the core of our company values, and healthy living with regular training is part of it. This is the core of our culture, not only at the workplace, but also for our followers and consumers out there.
Security-wise, we supervise that our chemical regulations and quality directions are followed for personal safety for both workers, employees and consumers. Our products should be safe for both people and nature.
Security-wise, we supervise that our chemical regulations and quality directions are followed for personal safety for both workers, employees and consumers. Our products should be safe for both people and nature.
Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
We work persistently to improve resource efficiency in our own production, but also in consumption through better designs, better qualities, and recyclable products to contribute to a longer product lifespan. With better planning and digitalization, we can achieve more efficient usage of raw materials and achieve cost-effectiveness in different parts of the supply chain.
Through our code of conduct and policies, and regular controls thereof, we take active measures to eradicate forced and child labour, to protect labour rights, and to promote a safe and secure working environment as well as fair wages for every person working for us – no matter where in the world.
Through our code of conduct and policies, and regular controls thereof, we take active measures to eradicate forced and child labour, to protect labour rights, and to promote a safe and secure working environment as well as fair wages for every person working for us – no matter where in the world.
Responsible consumption and production
This is the most important SDG for Björn Borg. It summarizes a big part of our sustainability work. Almost everything we do can be linked to this goal: usage of preferred materials and production techniques; the control and follow-up of our code of conduct and sustainability policies with respect to human rights and our environment; securing better and fewer chemicals through restrictions and controls; our work with achieving increased transparency in the supply chain; designs and qualities optimized for a long product life; the facilitation of, and information around, recycling of packaging and products; structured routines and reporting within the organization, as well as raising consumer awareness of a more sustainable lifestyle.
Climate action
We have worked on reducing our emissions ever since 2014 and accelerated the work every year. We have committed to decrease our GHG emissions by 50 percent by 2030 from a 2020 benchmark. We work actively with improved efficiency throughout our whole supply chain; from designing long-lasting products, increasing renewable energy in production, and lowering our transport emissions in all parts of the business.
Through our systematic work for change and follow-ups with all stakeholders, we educate and raise awareness on climate change mitigation, adaptation, and impact reduction.
Through our systematic work for change and follow-ups with all stakeholders, we educate and raise awareness on climate change mitigation, adaptation, and impact reduction.
Peace, justice and strong institutions
Through our code of conduct for suppliers and our internal code of conduct, we oversee and enforce a safe, healthy, and equal work environment to detect possible occurrences of human rights abuse, corruption, or embezzlement. We run a transparent business where we promote a culture in which anyone, within or outside the company, feels safe and is encouraged to act and report any wrongdoing related to our operations.
Partnerships for the goals
Collaboration is key to driving meaningful change, and Björn Borg actively partners with stakeholders across the value chain to advance sustainability. Through close cooperation with suppliers, industry organizations, and regulatory bodies, we work to improve environmental and social standards in textile production.
Whistleblowing & Policies
Björn Borg is committed to ethical business conduct at every level. Our code of conduct lays down the principles that we apply to ensure high ethical standards in business operations and in taking responsibility as a corporate citizen of the world.
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