Press releases

To see only press releases which have been disclosed pursuant to legislation or other regulations, please select “Regulatory releases” below. (Valid for disclosures from July 3, 2016.)

November 2013

BJÖRN BORG AB INTERIM REPORTJANUARY – SEPTEMBER 2013

Continued positive home marketRead more

September 2013

ARTHUR ENGEL STEPS DOWN AS CEO OF BJÖRN BORG

After five years as President and CEO of Björn Borg, Arthur Engel has decided to leave the company. The recruitment of a replacement will now begin, during which time Arthur Engel will remain as CEO....Read more

RECONSTRUCTION OF RETAIL OPERATIONS OF BJÖRN BORG’S DUTCH DISTRIBUTOR

Björn Borg’s distributor in the Netherlands has applied for a corporate reconstruction of its retail operations in the country. The plan is to implement a substantial reduction of the retail...Read more

BJÖRN BORG DISCONTINUES OPERATIONS IN CHINA

Björn Borg decided in late 2011 to launch sales in China in cooperation with a local partner and since fall 2012 has been active in the country through a company with Björn Borg as principal...Read more

August 2013

BJÖRN BORG AB INTERIM REPORTJANUARY – JUNE 2013

Positive home market − weak Dutch marketRead more

May 2013

Press release: Reduced number of shares and votes in Björn Borg AB

Stockholm, Sweden, 31 May 2013 The Annual General Meeting 2013 of Björn Borg resolved on a so-called automatic share redemption procedure, including a share split through which one (1) existing share...Read more

BJÖRN BORG AB INTERIM REPORT JANUARY – MARCH 2013

Björn Borg takes over FinlandRead more

April 2013

Temporary increase in the number of shares in Björn Borg AB

The Annual General Meeting of Björn Borg 2013 resolved on a so-called automatic share redemption procedure. The share redemption procedure involves a share split, whereby one (1) existing share in...Read more

Report from Björn Borg’s Annual General Meeting 2013

The Annual General Meeting of Björn Borg AB was held at 5 pm on 17 April, 2013 at the company’s offices in Stockholm. The Annual General Meeting adopted the income statement and balance sheet,...Read more

March 2013

Björn Borg’s annual report 2012

The annual report for 2012, Swedish version, is now available at Björn Borg´s website, www.bjornborg.com. An English version will be published shortly. For more information, please contact: Björn...Read more

Notice of the Annual General Meeting of Björn Borg AB (publ)

The shareholders of Björn Borg AB (publ) are hereby invited to attend the annual general meeting, to be held on Wednesday, 17 April 2013 at 5 p.m., at the company's premises, at Tulegatan 11, Stockholm,...Read more

The Nomination Committee’s proposal regarding the Board of Directors of Björn Borg AB (publ)

The Nomination Committee of Björn Borg proposes election of Isabelle Ducellier as a new director of the Board. Isabelle Ducellier is CEO of Pernod Ricard Sverige and will add valuable expertise in,...Read more

February 2013

BJÖRN BORG AB YEAR-END REPORT JANUARY – DECEMBER 2012

Positive fourth quarter – continued weak marketRead more

BJÖRN BORG ACQUIRES OPERATIONS IN FINLAND

Björn Borg is acquiring the operations in Finland from the current distributor, Fashion Case Oy, owned by Anne Immonen. The brand currently has a strong position in the Finnish market, and the company...Read more