Financial data

SEK thousands 2018 2019 2020 2021 2022 2023
           
Net sales 709,575 756,852 705,211 768,203 835,173 872,260
Other operating revenue 7,206 22,202 28,796 27,892 25,835 19,530
Operating revenue 716,781 779,054 734,007 796,095 861,008 891,790
Goods for resale -302,554 -350,735 -335,227 -351,662 -410,660 -401,132
Other external expenses -192,161 -151,768 -158,585 -158,310 -181,411 -206,307
Staff costs -136,761 -150,467 -129,528 -125,501 -141,447 -135,029
Depreciation/amortization of tangible/intangible non-current assets -8,877 -57,227 -40,846 -35,503 -34,739 -33,015
Other operating expenses -5,424 -17,492 -36,126 -21,029 -19,841 -15,758
Operating profit 71,003 51,365 33,694 104,088 72,909 100,550
Interest income and expenses 3,025 -2,672 -16,115 2,782 -2,465 -2,859
Profit after financial items 74,028 48,693 17,579 106,870 70,444 97,691
Profit before tax 74,028 48,693 17,579 106,870 70,444 97,691
Tax on profit for the year -14,142 -9,745 1,254 -20,840 -19,571 -21,722
Profit for the year 59,886 38,948 18,833 86,030 50,873 75,969
Minority share -242 0 0 0 0 0
  of which attributable to Parent Company's shareholders 60,128 38,948 18,333 86,030 50,873 75,969
           
Earning per share, SEK 2.39 1.55 0.75 3.42 2.02 3.02
Earnings per share after full dilution, SEK 2.39 1.55 0.75 3.42 2.02 3.02

 

Analysis in Swedish from Erik Penser Bank:

https://epaccess.penser.se/bolag/bjorn-borg/analys/

Get ready. Launching at midnight.

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Two more days 👀

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Tennis in Portofino, Italy.

📷 @thecrima 

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Recap from our Train To Live event @barryscopenhagen last Friday. Thank you all for joining us and shout out to @kon.bo for creating the amazing atmosphere in the Red Room. 🔥

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Thursday motivation.

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Tennis in LA.

📷 @brokenrackets 

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Sports Hour with @vildeehaa.

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BTS from Portugal, the team went for five days shooting upcoming Spring/Summer Collection ‘25.

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@toni.hrlb in six SS24 outfits.

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Barry’s x @bjornborg challenge is LIVE! 🔥 Let’s Train To Live with style and purpose!

MARCH 18 - APRIL 30.
8 or 12 classes in 14 days. 

Complete 8 classes to claim a sleeveless t-shirt from the #barrysxbjornborg collection or aim for 12 classes to unlock an additional 15 % discount on future class pack.

Special-priced Train To Live class pack is now available online at Barrys.com and in-studio.

Let’s embrace the challenge!

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Sunday outfit.

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