BJÖRN BORG AB INTERIM REPORT JANUARY – MARCH 2020

JANUARY 1 – MARCH 31, 2020

  • The Group’s net sales decreased 8.6 percent to SEK 172.0 million (188.2). Excluding currency effects, sales were down 10.4 percent.
  • Net sales for own e-commerce increased with 23 percent to SEK 17.5 million (14.2). Net sales for own e-commerce and e-tailers amounted to SEK 52.7 million (53.4), a decrease of 1.4 percent.
  • The gross profit margin was 54.1 percent (56.8).
  • Operating profit amounted to SEK 7.2 million (18.5).
  • Profit after tax amounted to SEK 10.6 million (16.9).
  • Earnings per share before and after dilution amounted to SEK 0.42 (0.67).

QUOTE FROM THE CEO

In the first two months of 2020 we saw good year-over-year growth, but the quarter ended with a big drop in revenue as a result of the restrictions introduced to combat the coronavirus pandemic. In spite of this, we continued to grow in Germany, by 28 percent, driven by collaborations with e-tailers. In Finland we grew 15 percent year-over-year and our own e-commerce grew 23 percent in the quarter. Maintaining liquidity is very important and at the date of publishing this report the company has SEK 163 million in available liquidity”, commented CEO Henrik Bunge.
  

For further information, please contact:
Henrik Bunge, CEO, telephone +46 8 506 33 700
Jens Nyström, CFO, telephone +46 8 506 33 700

This information is information that Björn Borg AB is obliged to make public pursuant to the EU Market Abuse Regulation and the Securities Markets Act. The information was submitted for publication, through the agency of the contact person set out above on May 14, 2020 at 7:00 pm (CET).

Take on the summer heat in style with our lightest training t-shirt. Elliot in Borg Light T-shirt.

#bjornborg #TrainToLive
For a better tomorrow. Plan your wardrobe and purchases, invest in long-lasting products and recycle it once it’s reached it’s life’s end.

#bjornborg #TrainToLive
BTS from our latest Seamless Collection shoot in the Swedish archipelago.

#bjornborg #TrainToLive
BIG thank you to everyone involved and joining us last week at our #TrainToLive event, a boxing and training session followed by food and drinks @rulesboxingclub in Aarhus, Denmark. It was a blast, let’s do it again! 🥊

#bjornborg
Heritage.

#bjornborg #TrainToLive
Sports Hour.

#bjornborg #TrainToLive
Embrace the sun, feel the energy and unleash the best version of yourself. Discover our latest HS23 Collection at bjornborg.com.

#bjornborg #TrainToLive
We #TrainToLive 

#bjornborg
DNA.

#bjornborg #TrainToLive
Heritage.

#bjornborg #TrainToLive

The Movement Capsule by Alice Stenlöf & Björn Borg