BJÖRN BORG AB INTERIM REPORT JANUARY – SEPTEMBER 2022

JULY 1 – SEPTEMBER 30, 2022

  • Group net sales amounted to SEK 248.6 million (240.1), an increase of 3.5 percent.
  • Net sales for own e-commerce and e-tailers amounted to SEK 82.2 million (86.3), a decrease of 4.7 percent. Sales for own e-commerce increased by 28 percent to SEK 29.5 million (22.9).
  • The gross profit margin amounted to 48.2 percent (54.4). Currency-neutral, the gross profit margin amounted to 54.5 percent, an increase of 0.1 percentage points.
  • Operating profit amounted to SEK 30.6 million (52.4). Currency neutral and adjusted for non-recurring items, operating profit amounted to SEK 53.2 million, an increase of 1.5 percent.
  • Profit after tax amounted to SEK 22.2 million (40.1).
  • Earnings per share before and after dilution amounted to SEK 0.88 (1.59).

JANUARY 1 – SEPTEMBER 30, 2022

  • Group’s net sales amounted to SEK 636.8 million (587.6), an increase of 8.4 percent.
  • Net sales for own e-commerce and e-tailers amounted to SEK 226.4 million (233.3), a decrease of 3.0 percent. Sales for own e-commerce increased by 15 percent to SEK 80.4 million (70.1).
  • The gross profit margin amounted to 50.4 percent (54.6). Currency-neutral, the gross profit margin amounted to 55.1 percent, an increase of 0.5 percentage points.
  • Operating profit amounted to SEK 65.1 million (94.1). Currency neutral and adjusted for non-recurring items, operating profit amounted to SEK 102.9 million, an increase of 9.4 percent.
  • Profit after tax amounted to SEK 45.6 million (75.0).
  • Earnings per share before and after dilution amounted to SEK 1.81 (2.98).

QUOTE FROM THE CEO

Very strong growth for our own e-commerce which increased by 28 percent during the third quarter of the year and adjusted for non-recurring items and currency changes, we have never shown higher profitability in a single quarter”, commented CEO Henrik Bunge.

Tags & categories

Heritage.

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Clothing for every workout @vildeehaa.

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When in doubt, here’s some outfit inspo.

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We commit to offer nothing but the best.

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Björn Borg x Barry’s Nordics challenge is here!

Join us in a challenge that will test your determination, push your boundaries, and reward you for your hard work with exclusive merch.

The challenge runs between April 10 - May 9 (30 days).
- Complete 10 classes to earn an exclusive sleeves top.
- Complete 20 classes to earn an exclusive sleeveless top and sweatshirt.
Train To Live “10” and “20” class packs are available online at barrys.com and in-studio. 

It’s not about being the fastest or the strongest, it’s about being bold and never giving up.

Sign up today and find more information @barrysstockholm @barryscopenhagen @barrysnorway 🤝

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#barrysswedenxbjornborg #barrysnorwayxbjornborg #barrysdenmarkxbjornborg
Sports Hour with @karin__lundstrom 🔥

“Sometimes, simplify to make movement happen. Like. At home 4 exercises to target important muscles for upper back strength and core stability, week spots (for many). Do it with a band to make it really burn (challenging).

Start by moving optional way into this day 10.000 steps - walk, run, dance…

Then find a floor space and do 3-5 rounds each side for quality:
kneeling banded straight arm push 10-15 slowkneeling banded scapula w lat pull10-15 slowkneeling banded rotator pull 8-10 r/l slowplank banded lateral arm walkout 10-15 slowside hold banded arm felt pull 8-10 r/l slow
rest repeat x”

#bjornborg #TrainToLive
Centre Premium - the latest addition to our Centre Collection. Timeless pieces that never go out of style.

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The ultimate premium feeling. 
Made from top-quality, extra-long Supima® cotton that is breathable and wrinkle-resistant. The Premium Boxer gives unrivalled comfort. And it looks incredibly good.

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Sports Hour @vildeehaa. 

#bjornborg #TrainToLive
We’re thrilled to announce that Björn Borg and Barry’s will be partnering up during this year. With our shared values as a strong foundation, we feel that this is a perfect match.

At Björn Borg and Barry’s we share the belief that moving our bodies makes us better versions of ourselves and enriches our lives. Together we get stronger in mind, body, and soul – one sweaty workout at a time.

Expect a lot of exciting things to come!

#bjornborg #TrainToLive
A few tips for a more sustainable Monday.

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Sports Hour with @karin__lundstrom 🤝👇

“Easy access on weekends with short at home flows, but still full connection burn. Like. Target ABS with clever add ons so it is at the same time full body stability - gymnastic strength we all benefit from. Do it with a band to make it really burn (challenging).

Start by moving optional way into this day 10.000 steps - walk, run, dance…

Then find a floor space and do 3-5 rounds for quality:
- 10 Leg raise and drop with arms straight side press to the band.
- 20 alt leg raise and drop with arms straight side press to the band.
- 10 banded alt straight connection knee to elbow.
- 10 alt crossing connection knee to elbow.
- 10 foot assisted banded lateral hip raises R/L.
- 10 banded star fish R/L.

#bjornborg #TrainToLive