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emma Emma Lidfeldt Marketing Director

emma.lidfeldt@bjornborg.com

 +46 73 057 98 20
3_0150SSquarecropBW Pernilla Johansson Corporate Communications Manager

pernilla.johansson@bjornborg.com

 +46 722 00 33 13
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Björn Borg utmanar paparazzifotografer med nytt uppdrag på webben

February 21, 2008


Med mycket humor och lite allvar, låter Björn Borg svenska komiker, Kristoffer Svensson och Simon Svensson från radioprogrammen “Pang Prego” och “Hej domstol”, busringa till kända paparazzifotografer. På hemsidan kan man gå in och lyssna på busringningarna

– Paparazzifotograferna skyr inga medel för att fånga kända personer på bild. Nu är det dags att vända på steken och på ett roligt sätt ge tillbaks med samma mynt, säger Rocky af Ekenstam Brennicke, PR / Event Manager på Björn Borg.

På http://www.bjornborg.com kan besökaren till exempel lyssna på när en av komikerna busringer en brittisk bildbyrå för att sälja nakenbilder på en svensk såpaskådis, eller ringer en av Hollywoods största paparazzis sju en söndagsmorgon.

Bifogat finner du en fil med en av busringningarna. Kampanjen hittar du på http://www.bjornborg.com

För mer information, vänligen kontakta:
Louise Sondlo, Jung
Telefon: 08-527 080 90
E-post: louise@jungrelations.com

Rocky af Ekenstam Brennicke, PR / Event Manager, Björn Borg
Telefon: 08-506 33 715
E-post: rocky.brennicke@bjornborg.com

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Be proud. Be you.
We collaborated with @prideandsports to create a safe sporting environment for everyone. This summer we bring awareness with a series of sports events in Amsterdam and Rotterdam and a special Bjorn Borg performance collection.
All profits made with this collection will be donated to the Pride and Sports Foundation.

The Björn Borg Pride Collection is exclusively available at de Bijenkorf, in stores and online.

#BeProud #BeYou #bjornborg #traintolive #prideandsports #deBijenkorf #Pride

YouTube Video VVVnZ2lkVWZCXy1URE1NaFVKalBXSk9nLl9CYmhJbVJHODNr

Be Proud, Be You.

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14 min home workout with Philine. No equipment needed!

Wearing:
Cropped Tank: https://bit.ly/3uHhOlW
High Waist Block Tights: https://bit.ly/3yZofUN

Philine's Youtube: https://www.youtube.com/channel/UCPWDMaG_J9AXby_88-cRQjg

https://www.instagram.com/bjornborg/
https://www.instagram.com/philineroepstorff/
https://www.bjornborg.com

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Björn Borg Sports Hour, streamed live from Fightbox Stockholm on 2020-05-07. Sebastian will guide you through a series of body-weight exercises, strength and cardio combo.

We believe that training makes you better, in all aspects of life. So every Friday at 11 a.m., we close down our office to go workout together. It's mandatory for all employees, and now we want you to join in!

Sports Hour is streamed live weekly on our Instagram @bjornborg.

https://www.instagram.com/bjornborg
https://www.bjornborg.com

Sebastian is wearing:
https://www.bjornborg.com/bjorn-borg-tee-black-beauty-9999-1140-90651
https://www.bjornborg.com/se/man/bjorn-borg-aidan-tights-black-beauty-9999-1192-90651

YouTube Video VVVnZ2lkVWZCXy1URE1NaFVKalBXSk9nLkdVZC1YT284LXln

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Take a moment of stillness to enjoy a candlelight yoga session together with Stefan Ericsson. No equipment needed.

On Earth Hour, we switched our lights off as a symbol of our engagement for a better tomorrow. But Earth Hour is more than just an Hour for the planet - it's a movement for our future.

A sustainable lifestyle is in our DNA, it’s what we live and breathe. Not only for training to live, to feel better and perform better in all areas of life, but also to find balance, respect nature and people.

Stefan is wearing:
https://www.bjornborg.com/sports-academy-tee-ivy-green-2121-1079-80111
https://www.bjornborg.com/bjorn-borg-aidan-tights-black-beauty-9999-1192-90651
https://www.bjornborg.com/borg-shorts-ivy-green-2121-1077-80111

https://www.bjornborg.com
https://www.instagram.com/bjornborg

YouTube Video VVVnZ2lkVWZCXy1URE1NaFVKalBXSk9nLkU3LUppRUVxNXIw

Björn Borg - Candlelit Yoga Session