New Year, yes, but here’s the year that passed. We had a blast!

New Year, yes, but here’s the year that passed. We had a blast!

When turning the page into a new year, we like to look back and celebrate the victories and happenings that we appreciated the most during the year that passed. While doing this, we also take the opportunity to learn from our mistakes and see what we can do better next time. This is our motto. We want to inspire ourselves and everyone else to be more, to become better. And we believe in doing it together, so we welcome you to share in on some highlights from the Björn Borg year in 2018.

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@fannyamandanilsson: ”Training with @danieleckhardt for an energetic life filled with endorphins”
”It’s always easier to push your limits when you do it together” @mathiasguss @emilsebastiian
@liekevdhoorn: ”We always push & challenge each other to perform our best.”
Comfy looks is all we need this autumn.
Sustainable and sporty 🖤
Find Your Tribe 🖤
The Björn Borg Core Premium Boxer are the ultimate in quality and stylish underwear🤍
Sunday endorphins @fetishamlynn 🖤
@jeremyziessen_  wearing Centre Hoodie, your to go hoodie for colder days. Tap to shop.
Sports Hour live - Full body workout with Karin. Streaming live from our Head Office in Stockholm. Full body workout using a kettlebell or dumbbell (or similar household items). Join in for #bjornborgsportshour hosted by @karin__lundstrom - Are you ready? Let's go! 🔥
Workout on the last day of summer 💚 @ellenclaesson
Post morning run. Are you working out today?
Sports Hour live - Full body workout. Sports Hour with @plantbasedninja at @fightboxstockholm.
On today's agenda: Full-body workout using a pair of dumbbells or similar household items. 
Let's do this! #bjornborgsportshour
New season means updated underwear wardrobe 🤎