NY MD HOS BJÖRN BORG BENELUX

Den första juni tar Antoine Huizinga, tidigare försäljningschef hos Björn Borg Benelux, över rodret som Managing Director för Björn Borg Benelux efter att tidigare MD Luc Versmissen har beslutat att anta nya utmaningar. 


Antoine Huizinga är en uppskattad chef som har arbetat inom företaget under sex år.

      Antoine har gjort ett fantastiskt jobb både som försäljningschef för Björn Borg Sport och tidigare som exportchef för Björn Borg Group och är den perfekta kandidaten även med sin bakgrund inom Puma. Jag är mycket glad över att få tillkännage hans befordran idag och skulle också vilja ta tillfället i akt att tacka Luc för hans hårda arbete och bidrag till att bygga vårt varumärke i Benelux-regionen under de senaste tretton åren. Jag önskar honom all framgång med sina framtida utmaningar, kommenterar Henrik Bunge, VD på Björn Borg Group.   

 Luc Versmissen lämnar företaget den juli 1, 2017. 

Henrik Bunge, VD, 08-506 33 700, henrik.bunge@bjornborg.com

Tags & categories

Heritage.

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Clothing for every workout @vildeehaa.

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When in doubt, here’s some outfit inspo.

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We commit to offer nothing but the best.

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Björn Borg x Barry’s Nordics challenge is here!

Join us in a challenge that will test your determination, push your boundaries, and reward you for your hard work with exclusive merch.

The challenge runs between April 10 - May 9 (30 days).
- Complete 10 classes to earn an exclusive sleeves top.
- Complete 20 classes to earn an exclusive sleeveless top and sweatshirt.
Train To Live “10” and “20” class packs are available online at barrys.com and in-studio. 

It’s not about being the fastest or the strongest, it’s about being bold and never giving up.

Sign up today and find more information @barrysstockholm @barryscopenhagen @barrysnorway 🤝

#bjornborg #TrainToLive
#barrysswedenxbjornborg #barrysnorwayxbjornborg #barrysdenmarkxbjornborg
Sports Hour with @karin__lundstrom 🔥

“Sometimes, simplify to make movement happen. Like. At home 4 exercises to target important muscles for upper back strength and core stability, week spots (for many). Do it with a band to make it really burn (challenging).

Start by moving optional way into this day 10.000 steps - walk, run, dance…

Then find a floor space and do 3-5 rounds each side for quality:
kneeling banded straight arm push 10-15 slowkneeling banded scapula w lat pull10-15 slowkneeling banded rotator pull 8-10 r/l slowplank banded lateral arm walkout 10-15 slowside hold banded arm felt pull 8-10 r/l slow
rest repeat x”

#bjornborg #TrainToLive
Centre Premium - the latest addition to our Centre Collection. Timeless pieces that never go out of style.

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The ultimate premium feeling. 
Made from top-quality, extra-long Supima® cotton that is breathable and wrinkle-resistant. The Premium Boxer gives unrivalled comfort. And it looks incredibly good.

#bjornborg #TrainToLive
Sports Hour @vildeehaa. 

#bjornborg #TrainToLive
We’re thrilled to announce that Björn Borg and Barry’s will be partnering up during this year. With our shared values as a strong foundation, we feel that this is a perfect match.

At Björn Borg and Barry’s we share the belief that moving our bodies makes us better versions of ourselves and enriches our lives. Together we get stronger in mind, body, and soul – one sweaty workout at a time.

Expect a lot of exciting things to come!

#bjornborg #TrainToLive
A few tips for a more sustainable Monday.

#bjornborg #TrainToLive
Sports Hour with @karin__lundstrom 🤝👇

“Easy access on weekends with short at home flows, but still full connection burn. Like. Target ABS with clever add ons so it is at the same time full body stability - gymnastic strength we all benefit from. Do it with a band to make it really burn (challenging).

Start by moving optional way into this day 10.000 steps - walk, run, dance…

Then find a floor space and do 3-5 rounds for quality:
- 10 Leg raise and drop with arms straight side press to the band.
- 20 alt leg raise and drop with arms straight side press to the band.
- 10 banded alt straight connection knee to elbow.
- 10 alt crossing connection knee to elbow.
- 10 foot assisted banded lateral hip raises R/L.
- 10 banded star fish R/L.

#bjornborg #TrainToLive